Typography is the design and use of typefaces as a means of communication. A collection of logotypes designed with beautiful and original typography.
One of the hardest aspects when creating a logo, at list for me, is when it comes to chose the typography. You create that piece of graphic and when you try to put the name of the company something goes bad, the type doesn’t make it justice. So why invest so much time in designing a symbol, that will lose from its appeal when printed in black and white? Why not create a logotype that will look good in any situation? Why not create a special font ?
For more typography have a look at the latest graphic design inspiration article and also do not forget to check out my pinterest boards for more design inspiration.
The following collection presents how typography can be bend in creating mind blowing awesomeness, under the form of logotypes!
I apologies in advance for the fact of not pointing to anyone’s portfolio as it is hard to track down the actual designers(half point to dead websites). And also, because of the nickname status some have still have.