Advertising alcohol, 17 examples for your inspiration
September 28, 2011

Advertising alcohol, 17 examples for your inspiration

Advertising, Showcase | comments 2 | 2845 Views

A creative collection for your inspiration, advertising alcohol. A perspective on how different alcohol brands try and succeed , more or less, to create an interesting visual experience for their target market.

The goal of this article was to create a inspirational package that would show different strategy’s used for advertising alcohol. You can see how the new, fresh approach (Cachaca Magnifica, Bulmers Cider) is used to push the product to the market, but in the same time how reaching to your roots (Stella Artois, Starobrno) can give meaning and even more value to their products and brand.

For more advertising examples you can visit Ads of the world, Best Ads on Tv,Creativity Online, AdLand.TV.

Muskoka Beer

Advertising Agency: Rethink Communications, Canada
Art director: Joelarbez
Copywriter: Chris Booth
Photographer: Philip Rostron

Advertising alcohol, 17 examples inspiration  - Muskoka Madtom Beer
Advertising alcohol, 17 examples inspiration  - Muskoka Madtom Beer

Bulmers Cider

Advertising Agency: Clemenger BBDO, Melbourne, Australia
Creative Chairman: James McGrath
Executive Creative Director: Ant Keogh
Creative Director: Julian Schreiber, Tom Martin
Creatives: Paul Reardon, Simon Bagnasco
Group Account Director: Paul Mcmillan
Photographer: David Rosendale
Retoucher: Mike Mccall
Senior Account Director: Brett Wiliiams
Account manager: Elizabeth Bierre

Advertising alcohol, 17 examples inspiration - Bulmers Cider  Dinosaur
Advertising alcohol, 17 examples inspiration - Bulmers Cider  Titanic
Advertising alcohol, 17 examples inspiration - Bulmers Cider Tonya
Advertising alcohol, 17 examples inspiration - Bulmers Cider  Walt Disney

The Chosen One: Thanking the 999 beer tasters

Advertising Agency: Barnes, Catmur & Friends Auckland, New Zealand
Executive Creative Directors: Paul Catmur, Daniel Barnes
Art Director: Crispin Schuberth
Creatives: Jesse Stevens, Matt Weavers
Account Director: Sally Willis

Advertising alcohol, 17 examples inspiration - The Chosen One: Thanking the 999 beer tasters

Bacardi O Energy Drink

Advertising Agency: Young & Rubicam, Mexico

Advertising alcohol, 17 examples inspiration - Bacardi Energy Drink - bomb

Bundaberg Five

Filtered once for every finger you got

Advertising Agency: Leo Burnett, Sydney, Australia
Executive Creative Director: Andy Dilallo
Creative Director: Tim Green
Art Director: Tim Green
Copywriter: Rupert Taylor
Producer: Adrian Appel / Katapolt
Producer: Aline Martinais, Laure Dupont / Continental Prods Paris
Photographer: Jean-Yves Lemoigne / Katapolt
Retoucher: Christophe Huet / Asile Paris
Typographer: Stuart Tobin

Advertising alcohol, 17 examples inspiration - Budaberg Five

Absolut Vodka : Blank

It all starts with an absolut blank

Advertising Agency: TBWA\CHIAT\DAY, USA
Chief Creative Officer: Mark Figliulo
Creative Director / Copywriter: Sue Anderson
Associate Creative Director / Art Director: Hoj Jomehri
Dir. Art Production: Teresa Rad
Exec Producer: Robert Valdes
Sr. Producer: Darryl Hagans
Asst. Producer: Ellen Fitzgerald

Advertising alcohol, 17 examples inspiration - Absolut Vodka: Blank
Advertising alcohol, 17 examples inspiration - Absolut Vodka: Blank
Advertising alcohol, 17 examples inspiration - Absolut Vodka: Blank
Advertising alcohol, 17 examples inspiration - Absolut Vodka: Blank
Advertising alcohol, 17 examples inspiration - Absolut Vodka: Blank
Advertising alcohol, 17 examples inspiration - Absolut Vodka: Blank

Cachaca Magnifica

If you gotta be strong, we gotta be strong.

Advertising Agency: Agencia3, Rio de Janeiro, Brazil

Advertising alcohol, 17 examples inspiration - Cachaca Magnifica: Cake
Advertising alcohol, 17 examples inspiration - Cachaca Magnifica: Cake
Advertising alcohol, 17 examples inspiration - Cachaca Magnifica: Cake

Quilmes Beer

Get the night started

Advertising Agency: Young & Rubicam, Buenos Aires, Argentina

Advertising alcohol, 17 examples inspiration - Quilmes Beer
Advertising alcohol, 17 examples inspiration - Quilmes Beer
Advertising alcohol, 17 examples inspiration - Quilmes Beer

Negra Modelo

At the Head of Meals since 1926

Negra Modelo is the beer that perfectly matches any kind of meals. In order to convey this message in a noble way we use a metaphor – a coat of arms made of pieces of table setting, with a bottle of Negra Modelo in the lead.

Advertising Agency: Provid, Kiev, Ukraine
Creative Director: Kirill Chichkan
Art Director: Stanislav Khorolskyi
Copywriter: Alexander Valyukh
Senior Account Manager: Margarita Tereshchenko
Account Manager: Yulia Migonko
Production Company: Shootgroup
Photographer: Vladimir Shulevskiy
Producer: Yuriy Chornenkiy
Producer Assistant: Anna Shoffa
Art Department: Ivan Cherevko
Designer: Yulya Gladirenko

Advertising alcohol, 17 examples inspiration - Negro modelo

Starobrno

They all thirst for Moravian gold.

Advertising Agency: WMC/GREY, Prague, Czech Republic
Creative Director: Filip Kukla
Art Director: Pavel Hluchy
Account Director: Jan Kotek
Photographer: Jan Rambousek
Postproduction: Playground Post production

Advertising alcohol, 17 examples inspiration - Starobrno
Advertising alcohol, 17 examples inspiration - Starobrno
Advertising alcohol, 17 examples inspiration - Starobrno
Advertising alcohol, 17 examples inspiration - Starobrno

Corona Beer

Advertising Agency: JWT Madrid, Spain
Executive Creative Director: Miguel Bemfica
Creative Directors: Jaime Chavarri, Juan García-Escudero
Art Director: Juan Garcia-Escudero
Copywriter: Jaime Chavarri
Photographer: The unknown artist
Producers: Antonio Ortega, Ana Malpica

Corona Beer: Ballet
As a child I used to dance ballet.
Drink responsibly or you’ll regret what you said last night.
Advertising alcohol, 17 examples inspiration - Corona beer : Ballet

Corona Beer: Your sister
Actually I fancied your sister first.
Drink responsibly or you’ll regret what you said last night
Advertising alcohol, 17 examples inspiration - Corona beer: Your sister

Corona Beer: Charisma
Honestly boss, you lack charisma.
Drink responsibly or you’ll regret what you said last night
Advertising alcohol, 17 examples inspiration - Corona beer: Charisma

Goldstrike

Don’t mess with the legend

Advertising Agency: Gleijm & van der Waart, Eindhoven, The Netherlands
Creative Director: Maarten Boog
Art Director: Ruud Cuijpers, Ralph Smits

Advertising alcohol, 17 examples inspiration - Goldstrike
Advertising alcohol, 17 examples inspiration - Goldstrike
Advertising alcohol, 17 examples inspiration - Goldstrike
Advertising alcohol, 17 examples inspiration - Goldstrike
Advertising alcohol, 17 examples inspiration - Goldstrike
Advertising alcohol, 17 examples inspiration - Goldstrike
Advertising alcohol, 17 examples inspiration - Goldstrike

Hendrick’s Gyn

Advertising Agency: DraftFCB, Madrid, Spain
Creative Director: Baldiri Ros
Art Directors: Dario Busto, Miguel Velacoracho
Copywriter: Miguelez

Hendrick’s Gyn: Basil P. Peanow
The throw-cucumbers-and-hide-gin-tonics Master of Ceremonies.
Advertising alcohol, 17 examples inspiration - Hendrik's Gyn

Hendrick’s Gyn: Ginnie Rogers
The H&P Unusual Circus presents Ginnie Rogers. The dancer that came fr0m Canterbury inside a shoe box
Advertising alcohol, 17 examples inspiration - Hendrik's Gyn

Hendrick’s Gyn: Petal
The H&P Unusual Circus presents Petal. The muscular beard lady and her terrific cucumbers
Advertising alcohol, 17 examples inspiration - Hendrik's Gyn

Hendrick’s Gyn: Snooz
The H&P Unusual Circus presents Snooz. The one man band between nap and nap.
Advertising alcohol, 17 examples inspiration - Hendrik's Gyn

Hendrick’s Gyn: Zoltan
The H&P Unusual Circus presents Zoltan. The clairvoyant whom predicts the future with certainty and panic.
Advertising alcohol, 17 examples inspiration - Hendrik's Gyn

Binboa Vodka

Advertising Agency: Rafineri, Istanbul, Turkey
Creative Directors: Ayse Bali, Murat Cetinturk
Art Director: Ozer Yalcinkaya
Copywriter: Gorkem Yegin
Illustrator: Pelin Kirca

Binboa Vodka: Crow Binboa-Crow
Into the night 82% of people think their voice is stage-worthy – Binboa Vodka: The night is ours
Adverrtising alcohol, 17 examples inspiration - Binboa Crow

Binboa Vodka: Deer
Today 91% of people will at least once make the “see you next year” joke 1% will still find it funny – Binboa Vodka: The night is ours
Adverrtising alcohol, 17 examples inspiration - Binboa Deer

Binboa Vodka: Fish
On a night out 95% of party goers meet new people 5% remember their names afterwards – Binboa Vodka: The night is ours
Adverrtising alcohol, 17 examples inspiration - Binboa Fish

Binboa Vodka: Megaphone
79% of the neighbours complain about the music 100% of them quiet down when they get invited to the party
Adverrtising alcohol, 17 examples inspiration - Binboa Megafon

Binboa Vodka: U Turn
On Valentine’s Day 78% of people go out to find a new partner 100% end up calling their ex – Binboa Vodka: The night is ours
Adverrtising alcohol, 17 examples inspiration - Binboa U Turn

Binboa Vodka: Vinyl
Into the night 78% of people repeat themselves, repeat themselves, repeat themselves – Binboa Vodka: The night is ours
Adverrtising alcohol, 17 examples inspiration - Binboa Vinyl

Super Bock Abadia Gold

Advertising Agency: Caldas Naya, Barcelona, Spain
Creative Director: Gustavo Caldas
Art Director: Oriol Sendra
Copywriters: Gustavo Caldas
Photographers: Mike Diver, Pedro Aguilar (United Kingdom)
Account Director: Fabiana Casanas
Client Supervisors: Paulo Valentim, Maria Joao Monteiro

Super Bock Abadia Gold. Turns pasta into a masterpiece.
Advertising alcohol, 17 examples inspiration - Super Bock Abadia Gold - Pasta

Super Bock Abadia Gold. Turns an oyster into a masterpiece
Advertising alcohol, 17 examples inspiration - Super Bock Abadia Gold - Oyster

Super Bock Abadia Rubi. Turns foie-gras into a masterpiece
Advertising alcohol, 17 examples inspiration - Super Bock Abadia Gold - Foie Gras

Super Bock Abadia Rubi. Turns game into a masterpiece.
Advertising alcohol, 17 examples inspiration - Super Bock Abadia Gold - Game

Gringo’s Tequila

Advertising Agency: Volcano, Johannesburg, South Africa
Executive Creative Director: Brad Copeman
Creative Directors: Francois Boshoff
Art Director / Copywriter: Francois Boshoff
Photographer: Simon Scholtz
Retoucher: Paul Vermeulen
Advertising alcohol, 17 examples inspiration - Gringo's Tequila
Advertising alcohol, 17 examples inspiration - Gringo's Tequila
Advertising alcohol, 17 examples inspiration - Gringo's Tequila

Stella Artois

Advertising Agency: Lowe Brindfors, Stockholm, Sweden
Creative Director: Matthew Bull
Copywriters: Hakan Engler, Johan Holmstrom, Mats Brun
Art Directors: Rickard Villard, Tim Scheibel, Johan Tesch, Kalle dos Santos
Illustrator: Matte Painter
Photographer: Jean-Marie Vives

Stella Artois: Falling
Welcome to 1366. Over 600 years ago, people saw the world with different eyes. The risk of falling off the end of the world was an ever-present danger. So when the people os Leuven set out to brew the perfect beer, their long journeys to find the finest hops were considered an act of bravery. We still believe today what they believed back then. Perfection has its price.
Advertising alcohol, 17 examples inspiration - Stella Artois - Falling

Stella Artois: Lightning
Welcome to 1366. Over 600 years ago, people saw the world with different eyes. It was believed that thunder and lightning were caused by the wrath of the Gods. Yet despite the danger, the people of Leuven never hesitated to venture into the fields to bring in the harvest. We still believe today what they believed back then. Perfection has its price.
Advertising alcohol, 17 examples inspiration - Stella Artois - Lightning

Stella Artois: Sun
Welcome to 1366. Over 600 years ago, people saw the world with different eyes. They believed that the flaming sun was extinguished each night when it sank in to the sea. So when the beer export took off fr0m Leuven, it was seen as a heroic act to be a sailor onboard the ships. We still believe today what they believed back then. Perfection has its price.
Advertising alcohol, 17 examples inspiration - Stella Artois - Sun

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