The Bible of Barbecue is a beautiful book from Tramontina that you can keep on your shelf or tear to pieces to make the perfect barbecue.
Barbecue is more then just a meal, is a Brazilian passion, and Tramontina is the leader brand of kitchen supplies in Brazil. It has the most complete line of barbecue accessories. But the brand needed to prove just how seriously they took barbecuing in order to gain the respect and loyalty of their most important clients: barbecue restaurant owners.
How can we see that Tramontina knows everything about making the perfect barbecue?
The solution came under the form of a limited edition book: The Bible of Barbecue. This book shows Tramontina’s vision of how to make a perfect barbecue. Literally each page of the book was made to be used in a real barbecue. For example: a page printed on coal, a inflammable page to start the fire, a page that you can use to sharpen your knife, a page (made entirely of salt) to salt your meat and a page that is an actual apron that you can use while barbecuing.
Art Director: Lucas Reis
Copywriters: Sleyman Khodor, Patrick Matzenbacher, Lucas Tristão, Fernando Duarte
Creative Directors: Erick Rosa, Diego Wortmann
Head of Art: Fábio Simões
Typography: Lucas Reis
Pattern Design: Estúdio Olho Bala
Chief Creative Officer: Ricardo John
Film Director: Gustavo Gripe
Director of Photography: Raul Krebs
Motion Designers: Filipe Birck, Guilherme Krolow
Hand Fan Page
Aluminium Foil Page