The portfolios have become one of the last places where you can experiment. A “place” where you can try something new, without the fear that visitors will not get it, because they will. There is a mass hysteria that the visitors “don’t like to think”. This is a collection of websites that want to show more, that let you experience the website, not scan it.
In a time when demand and expectation are higher then ever, the advertising world had to evolve to maintain balance between experience and expectation. By combining animal trades with daily products we get to see how the assimilating process takes birth.
Tourism has become one of the most profitable industries. As the interests differs from one individual to another (culinary tourism, cultural tourism, or ordinary see sighting) so does the need for differentiation of those entities or countries. In an attempt to position themselves on a specific niche, they also have to create a visual identity; an identity that we are going to look at only from the logo point of view.
Every action has a reaction, and 16 campaigns show how the action of humans impact the environment in a way that kills.
This visual narration has the purpose to create environmental awareness and present how agencies around the world chose to entangle themselves in this sensitive subject.
Art is painting, and painting is a art. Painting is a mode of expression,and when we take them colors and use a different canvas, like for example, the human body, we get a new way to communicate in advertising.
The following showcase represents some examples of brands that chose to approach there target market with a more creative message, using body painting.
Every time that I work on a project, that requires a visual identity, I find that is vital to see what is out there. Positioning and differentiation must be primary goals. But there are those times when, even if you design “the perfect concept” you feel like something is missing; like that logo design could be even better, that is not finished.
This small collection of logo designs has the purpose to show how you can take your design even further with shape and color.